The value in staying "off-the-radar"

I want projects with high visibility as much as the next guy.

But as Foxbox has evolved, I’ve come to equally embrace the other side of that equation.

“Honestly, you guys are completely out-of-sight, out-of-mind.”

It was a routine quarterly review with the VP of Engineering of an ongoing product maintenance client. Unlike the iconically devastating line from Don Draper in Mad Men, it was intended as a compliment. And it was received as one.

It was music to my ears.

When the goal is predictability, routine problem-solving, and the ability to keep our clients’ engineering teams pointed in the right direction, off-the-radar is not a bad place to be.

That’s exactly what our Product Maintenance service at Foxbox is designed to provide. We step in to handle the ongoing upkeep, bug fixes, and iterative improvements that keep digital products running smoothly—so our clients don’t have to think about it. No firefighting. No disruptions. Just dependable, proactive maintenance that keeps their teams focused on innovation rather than troubleshooting.

High-profile launches are exciting, but sustained success depends on what happens after the initial release. Without a solid maintenance strategy, even the best-built products degrade over time. Technical debt creeps in, performance lags, security vulnerabilities emerge.

That’s where we come in—ensuring the long-term stability and scalability of the products our clients rely on.

So when a client tells us we’re “out-of-sight, out-of-mind,” we take it as proof that we’re doing our job right. Because in product maintenance, the best work is often the work that goes unnoticed.

Want to keep your product running at peak performance without the headaches? Let’s talk.

March 12, 2025
Rob Volk
Rob Volk

Rob Volk is Foxbox Digital’s founder and CEO. Prior to starting Foxbox, Rob helped Fortune 500 clients, including Pfizer, USPS, and Morgan Stanley build and scale enterprise apps. He was the CTO of Beyond Diet and implemented technology that scaled to over 350k+ customers, and was the CTO and Co-Founder of Detective (detective.io), a venture-backed intelligence platform that amassed 200k+ users in a short time frame. Read more

We love working with other bright minds.

Let's Talk